Celebrating a playful universe

Bringing to life iconic ads of the Skittle's World into a Fortnite Game with a Virtual Production Trailer.
Drawing inspiration from Skittles' famously bizarre advertising campaigns, my collaborators Sanjana Nagesh, Val Verrel, and I developed a Fortnite game. Players embark on a quest to help the wizard who has accidentally shrunk himself while making 'Skittles Littles.' To achieve this, players journey into distinct worlds, each themed after a classic Skittles ad, to produce more Skittles Littles of each flavor.

To showcase our concept, we engineered, directed, and filmed a virtual production trailer at ARRI London studios. This trailer features the green world, which directly references the iconic 'Let's Settle It' Skittles ad. Leveraging the virtual production technology, all the special effects were live, from the wizard's shrinking scene done by dynamically growing the environment around him to create a compelling illusion of his diminishing size, to the zapping and shrinking of the apples acheived through blueprint animations.

My role in this project was primarily as the UNFN/Verse Developer for the Fortnite game's core mechanics, the Interaction Developer for the Unreal Engine virtual production scene, and the Graphic Designer for the comprehensive set and world aesthetic.
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